Do I need to give you admin access to my website?
No, never. The free scorecard needs no access at all, we build it from your practice's public online presence. If you later move to an ongoing plan, all we ever need is read-only connections to the accounts your plan covers. We never get admin access to your site, and we never touch your patient systems or EHR. Recommendations are delivered as a document that you (or your web person) implement.
Is any patient data involved?
None. The search and listing data we analyze is anonymous, it's what people type into Google and AI assistants, never who they are. There's no patient identity, no PHI, and no connection to your EHR or scheduling system.
I already work with an SEO agency. Does this replace them?
It can, though many practices start by running us alongside their current agency, as an independent read on whether the work is actually booking patients. If the data shows your agency is winning the wrong searches, or missing AI search entirely, that's a conversation worth having.
Do you optimize for ChatGPT and AI search?
Yes, it's a core layer of what we do. More and more patients ask ChatGPT, Perplexity, Gemini, or Google's AI Overviews for a psychiatrist before they ever click a link. We track whether you're being cited in those answers and restructure your content so the assistants recommend you. Most agencies don't touch this yet.
Do you implement the changes for me?
No, and that's deliberate. Each week we hand you a prioritized action plan and the exact changes to make; your web person ships them (usually under an hour a week). For off-site items like incorrect or missing listings around the web, we pinpoint exactly what's wrong, but the fixes are made by your team or a referral partner we can point you to. Staying out of the implementation ourselves is what keeps us fast and keeps you in control.
How long until I see results?
The free report arrives within 48 hours. Most on-page changes (page headlines, search-result descriptions, and the behind-the-scenes details search engines read) start moving rankings within 2–4 weeks. Off-page fixes you implement (directory listings and where you're mentioned around the web) typically take 6–12 weeks to register.
Will this work for a solo practice?
Yes, most of our early focus is on practices with 1–10 providers. Smaller practices typically get the largest relative lift because there's usually low-hanging fruit a generalist agency hasn't touched.
What happens after the free report?
If it's useful, we'll offer an ongoing plan that covers the full path (search, AI visibility, your Business Profile, and website conversion) with a fresh prioritized action list on a regular cadence. If you'd rather take the free scorecard and run with it yourself, that's fine too.
What does the ongoing service cost?
Pricing scales with the size of your practice and the number of service lines you want covered. Given that a single new patient is typically worth well over $1,000 in lifetime value, the service pays for itself on the first additional booking. We'll walk through the right tier for your practice after you've seen your free report, no pressure, no contract required.
